Rethinking IKEA’s logo

For Icon magazine’s Rethink feature, Freytag Anderson were asked to redesign something they thought could do with an update. They chose the IKEA logo. “We began by looking at the best parts of the exiting logo. Namely colour and bold type. We refined the type to more closely align

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The seven pillars of Albia

Savvy designed this relevant logo and identity for Albia, a new office building in the Santa María corridor in Monterrey, Mexico. “The logotype, a symbol for the 7 iconic pillars that visually define and physically support the building, was designed with simplicity, elegance and efficiency in mind.” Depending on

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Netflix, by Gretel

Founded in 1997, Netflix is the streaming media service that now serves more than 65 million users in more than 50 countries worldwide and growing. New York-based Gretel were tasked with creating an identity that would connect everything the Netflix brand touches. The result is one of the strongest

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Watercube

Watercube is a “fountain consultancy firm” in Italy’s northeastern city of Vicenza. Their goal is “to combine the creativity and engineering required in water control to give shape to the unpredictable.” Turin-based Quattrolinee was tasked with designing the Watercube logo and identity, and the result is perhaps the most

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Logo design the Draplin way

Aaron Draplin’s online Skillshare class — Logo Design the Draplin Way — has been taken by more than 15,000 students, with a massively impressive positive review rating of 99%. Here’s a quick intro. “In this 70-minute class, go behind-the-scenes as Aaron shares his logo design process with a very

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Size matters: designing for the modern Apple app ecosystem

Apple’s app ecosystem has expanded massively in recent times When the App Store first arrived, designing for Apple mobile devices was relatively straightforward. Sure, developers had to get to grips with touchscreens and gestural interaction, and rethink visual language for smartphone apps and games a world away from desktop conventions.

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Pay what you want for this dream design bundle

What’s a musician without instruments or a painter without brushes or a writer without words? No designer should be without their tools and that goes for graphic artists as well. Never be without what you need to create with the Dream Design Bundle, and you can pay what you want

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Font of the day: Momobo

We’re big fans of typography and are always seeking out new and exciting typefaces, whether free fonts or the very best fonts worth paying for. So, if you’re in need of a font for your current project or are building up a collection, we may be able to help out.

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3 amazing uses of CG in commercials

For the last few months, 3D enthusiasts all over the globe have been nominating and voting in the 3D World CG Awards. Now, the results are in, and one of the biggest stirs was caused in the hotly contested CG commercial category in the Creative section. Read on discover the

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Is this the perfect pen for designers?

The Squire’s weight is engineered to rest invisibly in your hand We all know how important notepads for designers are. But a pen’s just a pen, right? Well the people behind the much-loved Baron Fig notepad would beg to differ. Subtle widening from the top to the bottom of the

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