Elephant Book Company

I appreciate a good monogram. This one’s for Elephant Book Company, a firm that was originally located south of the River Thames near Elephant & Castle (hence the name).

Elephant Books logo

Designed by London-based Grade, Peter told me it was one of those eureka moments, done quickly without much else to show, not that anything else is needed.

Logo Design Love: A Guide to Creating Iconic Brand Identities, second edition

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